Greener meetings still an uphill task
Experts agree more needs to be done in the region to reduce the environmental impact of events and make them more sustainable
It’s impossible to be perfect, but easy to make a difference. We don’t tell people to ‘go green’, but they need to know the pros and cons. Yet we still face basic challenges - it’s easier to maintain bad habits because clients aren’t requesting recycling and other green measures. Too many organisers still believe that more paper, more bottled water and more cold air- conditioning will add value, or won’t donate food because it takes more effort and they worry about liability issues. Instead of thinking creatively, they believe an abundance of giveaways justifies ticket cost.
Craft House Founder and Director, Yvette Jong, is a regular contributor to CEI Asia, Asia-Pacific's leading source for conferences, events and the latest incentive travel industry news, venue listings, case studies. Her contributions address operational challenges and solutions across the MICE industry.